Cherokee Preservation Foundation Makes $900,000 Grant To Help EBCI Cultural Attractions Attract Visitors

CHEROEE, NC, November 4, 2008 – Cherokee Preservation Foundation (CPFdn) announced it is investing an additional $900,000 in the joint marketing effort of Cherokee Historical Association, Qualla Arts and Crafts and the Museum of the Cherokee Indian to attract visitors to the cultural attractions and the Qualla Boundary.

Since 2002, CPFdn has invested over $6 million in research, brand development, creative content and the purchase of advertising for the EBCI’s principal cultural attractions.  As a result, Tribal levy income (sales tax) has grown each year, and the attractions have experienced dramatic increases in attendance and sales most years. 

About Cherokee Preservation Foundation

Cherokee Preservation Foundation (www.cpfdn.org) was established on November 14, 2000, as part of the Second Amendment to the Tribal-State Compact between the EBCI and the State of North Carolina. It is an independent nonprofit foundation funded by the EBCI from gaming revenues generated by the Tribe. CPFdn is not part of or associated with any for-profit gaming entity. Since CPFdn’s inception in 2000, it has made 487 grants totaling nearly $40 million to EBCI and regional projects and programs that address cultural preservation, economic development and job creation, and environmental renewal and protection. Every dollar of CPFdn support has been matched by $1.41 in secured grants or other funding or in-kind resources, making CPFdn’s total contribution to the region more than $95 million.

For more information, contact Cherokee Preservation Foundation at 828/497-5550.